Friday, April 9, 2010

Part I: The Demise of Organized Nudism?











Recorded American nudism history acknowledges Kurt Barthel as the founder of the American Nudist Movement. Barthel organized the first dues-paying nudist club, the American League for Physical Culture, forerunner of the present-day American Association for Nude Recreation, and in 1930 the first official nudist club in America was opened near Spring Valley in Rockland County, New York.


Is Organized Nudism on the Decline?


Since its humble beginnings, AANR has expanded to nearly 270 affiliated clubs, campgrounds, bed & breakfasts and resorts. It is difficult to find current organized nudism membership figures, but an AANR press release issued in 2004 claimed that there were “almost” 50,000 AANR members in December 2004.


Recently I read an article published on the web claiming that current AANR membership was on the order of 40,000. Unfortunately, I have not since been able to find the article again and I haven’t been able to verify the figure from any other credible source. If the figure was accurate then it suggests a rather significant decline.


Anecdotal Evidence


Near my home in Texas, there are presently four landed nudist clubs, all located within about a one hour drive for me. Since becoming a nudist I have visited two of the four. Some of my visits were during weekdays and some during weekends. During the weekday visits the clubs had few others in attendance beyond the members who resided there on a permanent basis. Even during the weekends there were not a great number of other nudists present. Only during one weekend visit was there a nudist family with children present and during all visits, men always outnumbered women by a wide margin. The majority of those present during my visits were my age (mid-fifties) or older. While only anecdotal evidence, my personal experiences suggest that at least with respect to the clubs I have visited, there isn’t a great deal of interest in organized social nudity.


The Cost Issue


Part of the problems with landed clubs is things that are just the reality of nudism in general. There is typically always a significant disparity between the number of men and women who participate in social nudity and there tends to be more singles interested in social nudity than couples. Based on the information I have been able to find, the number of nudist families has been steadily declining for a number of years. Yet there are some areas in my opinion that clubs might look at to attract a better following.


The average cost of an annual membership for a single at the two local clubs I am most familiar with is $330 plus tax. While not as expensive as a country club membership, in today’s economy that is a fairly significant sum. Daily grounds fee for AANR members at both facilities average about $25. So to make sense from a purely financial point of view, I would have to make 13 visits to a club to justify the cost of a membership. In addition if I want to overnight, even as a member I would have to pay lodging or camping fees.


On the surface 13 visits doesn’t sound like a lot and if I visited on 6 weekends during the height of the summer season, I would just about break even. But given the number of other things going on in my busy life, realistically I doubt that I would be able to find even 6 weekends during the summer to go to a club and so it is actually more cost effective for me to just pay the daily grounds fees when I can go. $330 only amounts to $27.50 per month, but the weather in the part of Texas I live in does not lend itself to four-season nudism. The best weather for outdoor nudity is late spring to early fall. I just don’t see myself visiting a club for the indoor potlucks and dances during the winter months.


All of the local clubs are individually owned and operated and naturally the owners have to look at profitability. No one can stay in business without turning a profit so for all I know the current membership rates don’t have a lot of flexibility. Yet it seems that clubs might be well served to consider restructuring membership rate policies. For example, establishing a “seasonal” membership plan at a reduced cost for those who would only be visiting during the summer months. Or a plan where people could purchase a fixed number of visits at one time at significant discount over paying the daily grounds fees rates for the same number of visits.


Looking Ahead


There are some additional areas that I think clubs might look to develop a stronger membership base and I will discuss those areas next time, in a Part II.

4 comments:

  1. Direct from AANR, membership is approx 30k, down from the height of 60k. This if of course a steady decline plus losing a couple major huge clubs in the past couple years.

    AANR in the embodiment of Erich (good guy that he is) held those clubs's feet to the fire and those clubs said "take a hike" to put it mildly.

    So what does that mean? I posit that the "credible voice of nudism" has become the the throwback voice of nudism and that nudism as an "ism" has passed them by.

    Whether we like it or not, nudism isn't about our grandfathers' nudist camps any more. It's becoming all about the freedom to be whoever we are.

    In our history, in the late 70s, the owner or our park forced a black couple out of the lake at shotgun-point; we'd never even notice today. The times they are a-changing, and parks will either change sans-AANR or simply disappear.

    It doesn't matter your principles if you ride them into the ground.

    IMHO nudism as an "ism" is dead and just flopping around.

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  2. I've observed much the same thing at resorts near me. It's been close to 2 years since I've visited any of the 3 clubs within an hour-and-a-half's drive from me. Cost has been a factor as well as activities or lack of them.

    Organized nudism has been slow to adapt to the times. While nude vacationing has grown, it's to more upscale resorts that cater to couples, not the traditional family-oriented mom & pop nudist camp. I suspect that many of the clubs, particularly those subject the colder seasons, are struggling to get by.

    Nudism, if it's to survive, must adapt.

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  3. I like this article. You covered many many good points.

    One of the points you covered is when you wrote
    "men always outnumbered women by a wide margin."
    In my opinion this hurts nudist resorts and nudism as many couples do not like to go to resorts where there are lots of men hanging around. We have so many guys who want to come to our resort. They always say women don't want to go with them. When we ask, "have you asked a woman" the answer is almost always no.
    Guys have to start asking women to nudist resorts otherwise places that book lots of guys will still suffer on occupancy.

    The other thing is nudist organizations have to stop pushing that nudism is for families. As you poll showed most nudists start as adults, they were not raised that way.

    Family nudism is one of the biggest turn offs for people new to nudism, especially younger first timers. At our resort, we don't want noisy kids here, and we have people from around the world fly here just so they don't have to be around kids like at other places.

    A hospitality association (TIA) survey recently showed that 54% of people surveyed were looking for a relaxing vacation this year. Life is stressful and people want to veg out more than ever. In the 18-34 age group 37% wanted a relaxing vacation. 35-54 age group 40% wanted a relaxing vacation. The over 55 age groups were over 60% wanting a relaxing vacation.

    With kids around, you can't relax.

    Yes, price is an issue. The 2009 National Travel Leisure Monitor now says value for the price is the number one consideration of where people stay sited by 88% of people. Last year it was the number 2 reason.

    If nudist resorts or AANR or TNS can't show value for the price, they will suffer.

    Tom

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    Replies
    1. The writer of this article has hit the nail on the head. Nudism is declining for a variety of reasons. When I became a member in 1971 the average age was a lot younger. Families and children abounded. Conventions were filled with various athletic event which took lenghy times to complete because of the number of entries.

      Look at the pictures in The Bulletin in the 50s, 60s and 70s and compare those photos in the the 2000s. Lots of families in those earlier years and now the pictures are fat and rapidly aging seniors of which I fit the 2nd category. The basic premise of athletically fit, no alcohol, no smoking Nudism has fallen by the wayside.

      There are other reasons; two income families - so very little attendance on weekdays, busy school activities, electronic toys and other gadgetry that suck up time, blended families etc. If If I had a degree in Social Science I could probably find some more reasons.

      There is no reversing this trend. I remember at one time that ASA - now AANR was sure that they would exceed the 100,000 number and now that will never happen. As bigger clubs drop out for a variety of reasons the reason for the organization to exist becomes even less.

      I have been a long time supporter of nudism and visited my first clubs in the Southern California area in the late 1960s. Those were the exciting days in the 60s, 70s and 80s but now they are gone forever. Do I have a solution- No. Does anyone have a solution - I doubt it. As a movement it will just continue to decline.

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